Sitewiz didn’t follow best practices or guesswork. It watched - literally. Without prompts or human input, it autonomously analyzed thousands of session recordings. It pinpointed a clear, consistent pattern of drop-offs tied to friction: scroll pauses, input hesitation, and exits at the quiz’s medical section.
Instead of stopping at metrics, Sitewiz reasoned through the problem. It linked user behavior to brand misalignment, forming a strategic, test-ready recommendation that solved a real usability and conversion issue.
Why It’s Different:
1. Interpreted behavior across recordings - not just charts
2. Aligned UX friction with business positioning
3. Generated a winning hypothesis without a human analyst